Your team builds its own tools that change their work
In one day you use AI to build custom software that connects your systems or replaces them. No coding skills needed.
- A working tool the same dayLeadMind went home with a live search dashboard and a weekly ad report.
- Then you build without usA week later Frietboutique made a contract generator and an ordering app.
- Hours less work per taskA report now takes energy label consultancy PKW half an hour instead of eight.
Build sessions we ran at
Three ways to stop retyping
| Question | A software agency | An AI knowledge workshop | An AI build day |
|---|---|---|---|
| Up front | A quote and a schedule | An afternoon about prompts | An intake and a fixed price |
| A week later | You wait for the first version | The team asks the chatbot loose questions again | Software runs that connects your systems |
| When your work changes | You ask for a new quote | You start over with the chatbot | Your team changes it themselves |
| What your team learns | Nothing, the knowledge stays at the agency | Asking better questions | Building and changing software themselves |
What business owners say about it
SammyFrietboutique Sammy & Pebbles“You walk in with a list of things that have been lying around for years, and you go home with something that actually works. You don't have to be technical: we run a fries and ice cream shop, we're not programmers.”
Bart LacroixFounder of GoodUp“Learned more here than from all those podcasts.”
Quotes translated from Dutch.
After one day your own software gets the work ready
Retyping purchase invoices from the inbox into the accounts. Pulling the numbers from six ad channels together every week. Retyping data because your systems don't connect. On the build day your team builds software that connects those systems.
That software talks directly to the systems you already use, through their API. Nothing leaves the building until someone presses Yes.
By hand
- Booking purchase invoices from the inbox into the accounts200 a week
- Putting the numbers from six ad channels side by sideevery week
- Reading external data sources and combining them into a custom report8 hours per report
- Checking support tickets against the manualsevery ticket
- Bundling WhatsApp orders per customer into an invoiceevery month
/purchases
38 invoices read from the inbox
38 draft entries ready, PDF attached
Approve? 1. Yes2. No
Approved
/ads
6 channels fetched via API
1 paused ad group found
Approve? 1. Yes2. No
Approved
One day of building, and a year more if you want
The build day
Everyone builds for a task from their own work. You build with Claude Code, on your own files. At the end everyone shows what their tool does and you have a list of the next tasks.
Keep building
Your team keeps building without getting stuck. After six weeks we come back for half a day. After that there is a check-in every month and you email us when you get stuck. If nobody is using a tool they built after six weeks, we come back at no cost until they do.
Is AI causing unrest in your team? That's what the team day is for.
Wouter van den Ackerdirector, PKWCase · PKW, energy label consultancy
PKW built 17 tools without a single programmer
PKW was the first training we gave. We gave Wouter van den Acker's team a safe foundation and they did the building themselves. A report went from eight hours to half an hour per complex. Across 140 complexes that saves well over a thousand hours. They have their code reviewed independently and want to sell the tools next.
Who the build day works for, and who it does not
It works if
- You pay hundreds of euros for a software package and use only 10% of it
- Your team would rather spend its hours on clients than on repetitive work
- You want to change what you build yourself, without a quote or an outside party that takes ages
- You use systems that can be connected, like your accounts, your webshop or your CRM
It does not work if
- You are looking for a course in writing prompts
- You mostly want AI to write your texts
- You only want to keep working with Copilot
- Every step has to go past three managers first
- You would rather have it built for you. That is what Sitelane, strategic web & systems agency does
Can our team build this?
Do my people need to be able to code?+
No. The team at energy label consultancy PKW had no software background and built 17 tools in five months.
My team is trying it on its own first. So why a build day?+
That's how it starts for most teams. On the build day the whole team builds at the same time, on your own work, and everyone goes home with a tool that works.
How do I bring my people along, including the ones who find this scary?+
On the team day. You sit down with your whole team and decide per person what they need to work with AI.
Can't my people just ask AI?+
They can ask questions and hand over single tasks themselves, even with AI connected to email and calendar. Custom work for your own processes, like reports that appear in your fixed format by themselves, has to be built. That's where we help.
Where do I start? And what do I build after that?+
After the build day you have a list of what you build next, with what pays off most at the top.
AI changes every month. How do I stop us falling behind again in six months?+
If you keep building with us, there is a check-in every month. We look at what is going well and where it could go wrong, and pick the next step together.
How far do you get on your own, and where do we help? See the four levels →
A skill for every step
Our free e-book on building your own tools that take over the boring clickwork. The ten steps from idea to tool, as a pdf, an ePub and a web version, and as skills for your AI agent.
Our people don't hallucinate. They just call the client.
Tell me which task your team still does by hand
Book a call with Tim
Free and online. You bring one task that takes a lot of time, and we look at whether a build day fits. You are not tied to anything afterwards.
Or plan a build day straight away: €1.500 for your team of up to 4 people, money back if the day was not worth it. Plan a build day →
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Then I will get back to you within 24 hours.