AI sits in the loop and the human stays in charge

That is why Bemand exists: the place where knowledge businesses teach their own team to build, mentors pass on their craft and the next generation learns the new one. This is what we believe, in six sentences.

Inside the studio, people at work
  1. 1

    The agent works, the human decides

    Every system you build here keeps that order. Anything that leaves the building gets a yes from a person first.

  2. 2

    Craft knowledge is the head start

    Twenty years of experience becomes worth more the moment you learn to direct agents in your own work. So we work with the professionals themselves, not around them.

  3. 3

    Being able beats having it done

    Whoever has it done stays dependent. Whoever can do it carries on when we are gone. So we teach your team and we do not take it over. Our mentors work themselves out of a job.

  4. 4

    Someone is always learning alongside

    The guild principle: next to every professional stands someone learning the craft. Juniors build along on real cases, paid and guided. They are the reason knowledge work will still be here in ten years.

  5. 5

    Honest about what works

    About half of the teams really make the shift. We say that out loud. Why it works for one and not for another is something we research with universities of applied sciences. What we learn, we share.

  6. 6

    On our own feet

    A subsidy is a kick-start, not a drip. Members pay what it is worth and the studio has to learn to carry itself. Otherwise we ask of companies something we do not do ourselves.

outsourcing

We do not take over the work. We teach it to your team.

Our mission

If AI takes over the work, what do people do?

That question makes people scared or angry. They defend the old craft while the work around them disappears. Developers, designers and accountants all see it happening.

We believe there is work that only people can do: judging, deciding, having the conversation with the client and directing the agents. You learn that new craft by doing it, with someone alongside.

We make sure nobody loses their craft without learning a new one.

Steward-owned

Bemand belongs to the mission, not to us

Bemand should not stop when one of us stops. That is why Bemand is becoming steward-owned. In the Netherlands that model is called rentmeesterschap.

  1. Control stays inside

    Whoever works at Bemand sets the course. Nobody can buy the company to take money out of it.

  2. The profit goes to people

    What we earn goes back to the mission: training people. Think paid spots for juniors and mentors.

Three ways to take part

A mentor looking in on a team
The mentor

Senior professionals who drop by, ask questions and guard the course

You do not build for the team. You look in when they get stuck, ask the question they had not asked themselves and make sure the team builds the right thing. Mentoring is paid work. If you would rather give your hours as a contribution to the region, that works too. You decide.

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A senior and a junior working together on one laptop
The junior

Into the craft as a junior of the new kind

You learn the craft as it is now: directing agents, guarding quality, building on real cases at real companies. With a professional as your master alongside and paid from day one.

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Students and companies together at a whiteboard
The partner

Schools, labs and organisations that carry the learning model

Bemand builds on the labs at Dutch Innovation Park. With universities of applied sciences we research why one transformation works and another does not. Want to contribute people, cases or research? Talk to us.

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The AI café is the front door, for you too

Every month in Delft or Zoetermeer. Come by, talk to members and mentors and see whether this is your place.